TravelWits, an AI-powered search and booking platform designed to streamline travel advisors’ workflows, and a Virtuoso preferred partner, has announced a strategic partnership with NUBA, a leading luxury travel agency known for its highly personalized, tailor-made journeys. The partnership marks TravelWits’ expansion into the Latin American market and reflects its commitment to equipping advisors globally with modern, efficient booking technology.
NUBA, recently recognized at the 2026 Virtuoso Forum Latin America & Caribbean in Lima with multiple Top Producer awards, is a prominent luxury travel company in the region, with sustained growth, a curated global network and a personalized approach to travel design.
Through this collaboration, NUBA will leverage TravelWits’ platform to streamline the creation and booking of complex, customized itineraries across air, hotel, cruise, and on-the-ground experiences. By bringing fragmented workflows into a single, intuitive platform, TravelWits enables advisors to move from inspiration to fully bookable itineraries faster—without compromising the high-touch service that defines luxury travel.
A great solo travel tip spotted this week on Luxury Travel Advisor.
