The Iran conflict has done little to dent overall travel business, but it has reshaped where clients want to go, according to a new worldwide poll of travel advisors from First in Service Travel.
Nearly 60 percent of F1S advisors surveyed across Europe, North America, and South America said they had seen no change in bookings or an uptick since the conflict began. The standout shift was a pronounced redirection of demand toward Europe, with the Mediterranean, Southern Europe and Adriatic destinations emerging as the biggest beneficiaries.
“As disruptive to travel as conflicts are, no matter where they occur, our First in Service advisors have been nothing short of resilient in offering alternate options to those clients who continue to move forward with their travel plans,” Fernando Gonzalez, CEO and founder of First in Service, said in prepared remarks. “While some F1S clients are postponing travel, the majority remain confident and are simply re-routing to familiar regions perceived as lower-risk — notably Europe — and booking with shorter lead times. That combination points to ongoing opportunities for our advisors to guide and reassure clients during uncertain times.”
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