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Home » TPG Exclusive: Hilton’s CEO talks potential new elite status tier, Diamond Reserve and rising award rates
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TPG Exclusive: Hilton’s CEO talks potential new elite status tier, Diamond Reserve and rising award rates

SoloInTownBy SoloInTownJune 25, 20261 Min Read
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Hilton CEO Chris Nassetta is a busy man. Between launching new brands like Undergraduate by Hilton and overseeing a hospitality company opening "two to three hotels a day," per his estimate, there's a lot he wants travelers and Hilton loyalists to know, in terms of what's happening behind the scenes.

In an exclusive sit-down interview with TPG, Nassetta spoke about the economics of points and how Hilton Honors is handling rising prices, as well as the value proposition of the program for the most loyal guest and those who just stay a few nights a year. Plus, he even hinted at the potential for a new elite status tier higher than the new Diamond Reserve tier.

Nassetta was on site with TPG at the grand opening of the Westerly, a highend addition to the Hilton Aruba Caribbean Resort & Casino — one of the most popular hotels in the entire Hilton portfolio.

A great solo travel tip spotted this week on The Points Guy Articles.

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