Rakuten is my favorite online shopping portal, and it lets you earn bonus rewards for purchases you make online. Historically, Rakuten has offered the ability to earn cash back or Amex Membership Rewards points for online shopping, with the latter being a more compelling option (at least for those good at maximizing points).

There’s now an exciting update, as Rakuten has added a new rewards currency you can earn, and it might just be the best one yet… at least for some. I first wrote about this earlier when the announcement was made, but want to provide an update, as I’ve played around with this a bit, and have noticed some interesting things.

In this post:

This is also why it’s great to use a refer a friend link if you’re not yet a member, to earn $50 upon completing qualifying activity, since that can then be converted into Bilt points.

Is earning Bilt points with Rakuten worth it?

As mentioned above, I’m a big fan of using Rakuten for my online shopping. I generally choose to earn Amex Membership Rewards points, given that you can essentially earn one Membership Rewards point in lieu of one cent cash back. Since I value Amex points at well over one cent each, that’s an advantageous rate of return.

A great solo travel tip spotted this week on One Mile at a Time.

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