Emirates seems to think that this is a good time to make mostly negative changes to its loyalty program, which strikes me as a questionable decision, given what’s going on in the world…
So while I’m frustrated by the continued increase in award costs, these cheaper business class awards being opened up on one-ways is a pretty significant positive development.
Emirates is probably the world’s most revered and known airline brand, and I think that’s largely what the airline leans into heavily. I mean, Emirates has been incredibly profitable, even beating Delta for the past two years (though obviously this year will be different). It remains to be seen if the airline can continue with that approach in the long run.
A great solo travel tip spotted this week on One Mile at a Time.
