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Home » EDITION Hotels Marketing: I Wish I Were This Confidently Delusional
EDITION Hotels Marketing: I Wish I Were This Confidently Delusional
TV welcome message at the Singapore EDITION
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EDITION Hotels Marketing: I Wish I Were This Confidently Delusional

SoloInTownBy SoloInTownNovember 7, 20251 Min Read
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I’m not meaning to be a sassy jerk, but I’m curious if I’m the only one who feels this way?

For example, I recently covered how Delta is partnering with Chef José Andrés on its inflight meals. Great. What was less great is the absurd ways that Delta marketed this, with the airline claiming it (not the chef) was a “curator of taste experiences,” and “on the leading edge of culinary innovation.” Please, make it stop!

I just spent a night at the Singapore EDITION, which was perfectly pleasant. It was a typical EDITION, and I find EDITION to be a rather cookie cutter brand, without much variety between global properties.

A great solo travel tip spotted this week on One Mile at a Time.

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