American Airlines and United Airlines see an opportunity in the spat between Delta CEO Ed Bastian and Elon Musk: offer unhappy Delta flyers a status match and invite them to switch. The timing is clever, but will anger over Bastian’s reported comments actually change how people book flights?

Following Bastian’s reported remarks about not wanting to work with Musk, the two carriers have been promoting status matches on X. For Delta frequent flyers contemplating a switch, the invitation addresses an obvious concern: leaving Delta does not necessarily mean starting over without elite benefits.

American’s pitch is rather cheeky:

A great solo travel tip spotted this week on Live and Let's Fly.

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