Four Seasons is on quite the expansion spree lately, as the luxury hotel group has just announced the details of its newest property. This is the second Four Seasons ski resort in the United States that’s in the pipeline right now.
What I find particularly cool about this hotel is that Telluride doesn’t otherwise have many luxury options, so it’s fun to see a new development in a market like this. In my opinion it’s a lot more exciting than a new property in Aspen, or Deer Valley, or Vail, for example. Furthermore, the design of the hotel looks really cool, and I love how it’s modern while using natural materials.
That being said, more broadly speaking, I have a hard time getting too excited about luxury ski resorts in the United States. The service, restaurants, and general vibe, just pale in comparison to the experience in much of Europe. In the United States, you pay more and get less (not just at hotels, but also for ski passes and rentals, etc.).
If redeeming points, I’m happy to stay at some luxury US ski properties, but I’d never pay the cash rate for what many properties are charging in peak season. I’d much rather stay at something like Airelles Courchevel, where you might pay a ton, but you also get a ton, and have an unforgettable experience. However, in fairness, the United States has great snow, while some parts of Europe struggle with that.
On the plus side, I find that Four Seasons probably does the best job with a consistently high service standard among hotel groups with large properties. Good service can be really hard to execute at ski resorts in the United States, so I’m curious if Four Seasons can pull it off.
What do you make of plans for the Four Seasons Telluride?