Italy is a country synonymous with heritage, artistry, and refined lifestyle, and these new addresses embody the essence of Emblems: when luxury meets intimacy, through singular design, rich storytelling, and a profound sense of place.

This milestone has been made possible through a strategic partnership with AG Group, one of Italy’s most dynamic and visionary players in the hospitality and tourism sector. Founded in 2000 by Andrea Girolami, AG Group has become a trusted force in shaping modern Italian hospitality. The collaboration with Accor on the Emblems Collection reflects the shared ambition to craft luxury experiences deeply rooted in the soul of each destination and defined by an elevated art of service. Together, the two groups are transforming historic Italian landmarks into exclusive emblematic properties – each uniquely embodying its own essence and spirit, designed to resonate with today’s most discerning travellers.

“I’m delighted with these 3 signatures in Siena, Umbria, and Apulia, which perfectly match the spirit of Emblems Collection: exceptional destinations, offering luxury that is both intimate and exclusive, with a profound sense of space and suspended time. Because that’s what Emblems brand is all about: the promise of discovering unique places, deeply rooted in their heritage and history, where simplicity meets sophistication. My heartfelt thanks to AG Group for these three emblematic projects together.” Maud Bailly CEO of Sofitel Legend, Sofitel, MGallery & Emblems

A great solo travel tip spotted this week on Hotel Designs.

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