Tech- and AI-powered hospitality operator Bob W has signed a long-term lease agreement with Bloom Street Hotel Limited for a new 83-unit aparthotel in Manchester city centre.
The deal is part of its strategy to expand through a mix of leases, conversions and new-build opportunities, while actively pursuing further properties to support its next phase of growth – Bob W currently has a portfolio of 100+ assets and 7,000+ apartment units and hotel rooms across Europe and the UK.
Located at Bloom Street, the new-build development will transform a former ground-level car park into Bob W Manchester City Centre, which is scheduled to open in Summer 2027. The property will comprise 83 self-contained studio apartments across 2400 sqm, alongside shared amenities including a lobby lounge, washateria and luggage storage. Construction has already commenced.
A great solo travel tip spotted this week on Hotel Designs.




