The concept of a “brand” is interesting.
The job of brand is to make people spend more money than the place is worth (hello Fairmont or Park Hyatt for example). It works well. Fools buy believing higher price = somehow better quality.
Holiday Inn Express.
The room features, hotel amenities and the reliability of breakfast make it our preferred airport/exit ramp/post event hotel.
A great solo travel tip spotted this week on One Mile at a Time.
