We recently saw Alaska Airlines and Hawaiian Airlines launch their new combined loyalty program, Atmos Rewards. The program is really well designed, and I find it to be incredibly engaging. It’s so well thought out that I’m very close to pulling the trigger on switching from American AAdvantage to Atmos Rewardds, even though I rarely fly Alaska.
Let me explain my logic, as I’ve had a countless number of people who usually fly American ask me if there’s merit to switching to Atmos Rewards.
Over the years, what I value from airline elite status has changed. Back in the day, complimentary domestic upgrades was the perk that made me pursue elite status. Nowadays upgrades are so hard to come by that I don’t value that nearly as much.
A great solo travel tip spotted this week on One Mile at a Time.